Privacy Policy

Effective Date: January 2025  |  Company: ScaleWise VA  |  Contact: [email protected]

1. Introduction

ScaleWise VA ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at scalewiseva.com or engage our services. Please read this policy carefully. If you do not agree with its terms, please discontinue use of our site.

2. Information We Collect

Information You Provide Directly

When you contact us, book a discovery call, or engage our services, we may collect:

• Your full name and email address
• Your Shopify store URL and business name
• Details about your store's operations and requirements shared during onboarding or communication
• Payment and billing information (processed securely via third-party payment providers)

Information Collected Automatically

When you visit our website, we automatically collect certain information, including:

• IP address and approximate geographic location
• Browser type, operating system, and device type
• Pages visited, time spent on pages, and referring URLs
• Interaction data such as clicks and scroll depth

3. How We Use Your Information

We use the information we collect for the following purposes:

• Service delivery: To onboard, manage, and operate services for your Shopify store
• Communication: To respond to enquiries, send updates, reports, and operational notifications
• Improvement: To analyze how our website is used and improve our offerings
• Marketing: To send newsletters or updates, where you have opted in (you may opt out at any time)
• Legal obligations: To comply with applicable laws and regulations

4. Cookies

Our website uses cookies and similar tracking technologies to enhance your experience. Cookies are small files stored on your device. We use:

• Essential cookies: Necessary for the website to function correctly
• Analytics cookies: To understand visitor behavior and improve our site (Google Analytics)
• Marketing cookies: Used by third-party tools such as Pinterest and Calendly

You can control or disable cookies through your browser settings. Please see our Cookie Policy for full details.

5. Third-Party Services

In delivering our services, we work with a number of trusted third-party platforms. These providers may process your data in accordance with their own privacy policies:

• Shopify: Our primary platform for store management operations. Shopify Privacy Policy
• Klaviyo: Used for email marketing and automation services. Klaviyo Privacy Policy
• Pinterest: Used for Pinterest Ads campaign management. Pinterest Privacy Policy
• Calendly: Used to schedule discovery calls and meetings. Calendly Privacy Policy
• Google Analytics: Used to analyze website traffic and behavior. Google Privacy Policy

6. Data Retention

We retain your personal data for as long as is necessary to fulfill the purposes for which it was collected, including satisfying any legal, accounting, or reporting requirements. Where you are a client, we retain operational data for the duration of our engagement and for up to 3 years thereafter, unless a longer retention period is required by law.

If you request deletion of your data, we will take reasonable steps to erase it, subject to any legal obligations that require us to retain certain information.

7. Your Rights

For EU and UK Users (GDPR)

If you are located in the European Union or United Kingdom, you have the following rights under the General Data Protection Regulation (GDPR) and UK GDPR:

• Right of access: Request a copy of the personal data we hold about you
• Right to rectification: Request correction of inaccurate or incomplete data
• Right to erasure: Request deletion of your personal data ("right to be forgotten")
• Right to restrict processing: Request that we limit how we use your data
• Right to data portability: Receive your data in a structured, machine-readable format
• Right to object: Object to our processing of your data for direct marketing purposes

To exercise any of these rights, please contact us at [email protected]. We will respond within 30 days.

For California Users (CCPA)

If you are a California resident, the California Consumer Privacy Act (CCPA) grants you additional rights, including the right to know what personal information we collect, the right to request deletion of your personal information, and the right to opt out of the sale of your personal information. We do not sell personal information. To exercise your rights, contact us at [email protected].

8. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against accidental loss, unauthorised access, disclosure, alteration, or destruction. However, no method of transmission over the internet is entirely secure, and we cannot guarantee absolute security.

9. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a minor, please contact us and we will promptly delete it.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will indicate the effective date at the top of the policy. We encourage you to review this page periodically.

11. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

• Email: [email protected]
• Website: scalewiseva.com